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Shops > News > The new Moschino x H&M collection

The new Moschino x H&M collection

Posted : 04/01/2019 - Shop

A new collaboration between Moschino and H&M has brought an eclectic mix of weird and wonderful fashions to the high street store this November. Unusual items include a swimming costume with printed CDs and condom earrings with the Moschino motif.

Pets are not excluded from the collection either and can join the party with items such as a cutesy leopard and chain puffer jacket! 

H&M - which stands for Hennes and Mauritz AB - is a Swedish company founded in 1947, and the name has become known in particular for it's fashion clothing for the whole family. The business has grown in scope to cover 62 countries and over 4,500 stores as well as on-line shopping options, and it now ranks as one of the largest global clothing chains

Fashion Show 

Moschino is a recognised Italian designer, and the new alliance with H&M has meant a collection that is colourful and without doubt a little wacky but which still manages to offer something for everyone. In the days leading to the launch a fashion show was held in New York by Jeremy Scott, Moschino's creative director, and the show attracted big names in the modelling world including Naomi Campbell and Gigi Hadid. The models wore items such as chain-print hoodies, zip-front leather mini dresses and a hoodie dress covered in silver sequins. 

Disney and MTV 

In his new designs Jeremy Scott gained inspiration from a range of sources including MTV shows and favourite Disney characters, and he describes it as a mixture of cartoon and street wear with a generous amount of bling to get that Moschino look. Some of the scarves and hoodies feature Donald Duck, Mickey and Minnie in conjunction with lots of sequins, as well as other types of clothing that would suit lovers of punk and glamour, and Scott emphasizes that the collection is all about having fun

Accessorize, Accessorize 

Some of the more quirky accessories are where the new collection comes into it's own. Fluffy teddy bear phone covers sit alongside padlock and condom shaped handbags, and there is lots of chain jewellery in a chunky style for that extra bling. 

Clothing and accessories can be purchased in store or online. The more eccentric pieces are not for the faint-hearted, but the collection is sure to generate a lot of interest and more than a few smiles into the bargain!

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