In a new victory for the animal defence organisation, PETA, the Inditex ready-to-wear clothing group has just announced that it will stop using angora wool in its collections. The Spanish multinational joins brands such as Calvin Klein, Lacoste and H&M, who froze production at the end of 2013.
Owner of the brands Zara, Bershka, Pull & Bear and Stradivarius, Inditex also removed all the products made with this fibre from its shelves, in all its stores. In a press release, PETA announced that the 20,000 concerned items (coats, jumpers, scarves...) will be given to the association Life for Relief and Development, so that they can be sent to Syrian refugees in Lebanon.
The decision by Inditex and other ready-to-wear giants is a response to PETA's video and investigation diffused in 2013 on the internet, showing the mistreatment of angora rabbits. Soft and popular in winter, angora wool is made from the fur of these animals, mainly reared in China, which concentrates 90% of world production. Filmed clandestinely in one of these breeding farms, the video shows handfuls of fur ripped from animals screaming with pain. Repeated every three months once the fur grows back, this cruel method is used to gain time and obtain longer fibres than with shearing.
News in the same category
With its smartphone, the company, "Fairphone" is committed to fair trade in the mobile phone sector. Thus, it wants to be open about circuits, costs and production sites, and support the recycling of its products.
Can you imagine getting into a shop, collect items of your preference, and walk out?
Tested by the Swiss Post Office during 2013, the "SMS Stamp" lets you pay postage on letters using a mobile telephone. By sending an SMS to a dedicated number, the client receives a code to indicate on the envelope.
Having worked on this project for 3 years, the Danish beer brand, Carlsberg recently presented its future bottles and capsules. Made from sustainable wood fibres, the Green Fiber Bottles should be 100% biodegradable.
