Benefit cosmetics in vending machines

Benefit cosmetics in vending machines


Shop Way of consumption

To find its customers where they least expect it, the American cosmetic brand, Benefit, is installing vending machines developed by ZoomSystems. In the shape of pink buses, they contain the brand's best sellers.

In Japan, vending machines are everywhere, selling everything from sweets to underwear, batteries and even cars. So the system developed by the Company ZoomSystems for the American cosmetic brand, Benefit, is nothing revolutionary for them. However, Americans can now obtain their favourite makeup products in airports, stations and other public places. In the shape of pink buses, the machines offer a selection of around thirty articles, classed among the best sellers of the brand. Thus, you can find mascara, gloss, nail polish or makeup kits. Already installed in around twenty places in the USA, these machines could soon arrive in Europe, and in particular in Spain, Portugal and Germany.

*Illustration from the ZoomSystems website: http://www.zoomsystems.com/

News written by the team of The-shops.co.uk The-Shops.co.uk

News in the same category

Leeds : luxury interior brand Dowsing & Reynolds to open new store in Victoria Quarter

Leeds : luxury interior brand Dowsing & Reynolds to open new store in Victoria Quarter

A new luxury store will shortly be the latest addition to the Victoria Quarter in Leeds when vacant units become occupied by interiors retailer Dowsing & Reynoldsto.

  • Shop
Slimming mirrors in stores: from myth to reality

Slimming mirrors in stores: from myth to reality

Will ready-to-wear clothing retailers install slimming mirrors to incite purchases? Whilst some are asking the question, The Skinny Mirror removes all doubts with its range of mirrors that remove up to 4.5 kilos from your reflection.

  • Way of consumption
Nottingham: The Treat Kitchen is Closing Down

Nottingham: The Treat Kitchen is Closing Down

It looks as if The Treat Kitchen, situated on Wheeler Gate in Nottingham City Centre is to close down.

  • Shop
Get your Argos delivery the same day you order

Get your Argos delivery the same day you order

Argos launched the first click & collect service 15 years ago. Now, they're the first high street retailer to offer a same-day delivery service nationwide, just in time for the festive season spree.

  • Shop
Benefit cosmetics in vending machines