The Perfume Shop, a major retailer, sells women's perfume and men's fragrances. It started in 1992 and is located in the United Kingdom. It is the seconds largest retailer of fragrances located in the UK. They started out with a number of small shops providing a high level of customer service. They expanded their products line to be sold at Super Drug Stores increasing business dramatically. In 2013, they had over 256 retail shops. The Perfume Shop is owned by the A S Watson Group.
They sell many different brands of women's perfumes like Calvin Klein, Chanel, Dior, Gucci, Prada, and Yves Saint Laurent. The perfumes are sold by scent woody, spicy, flowery, or fruity. They have celebrity brand perfumes like Elizabeth Taylor, Jennifer Lopez, and Taylor Swift for consumers. The Perfume Shop carries several brands of men's fragrances like Calvin Klein, Gucci, Ralph Lauren, Paul Smith, Davidoff, JOOP, and other popular brands. They often offer gift incentives with purchase of certain products.